Do You Have All the Pieces for Great Service?

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Puzzles are fun…especially, on a rainy day when there’s no ballgame on television.  Puzzles can be a great bonding experience for families.  Putting a puzzle together has a lot of similarities with creating a great customer experience for today’s wired and dangerous customer that drives loyalty.
 
Putting a puzzle together begins by looking at the picture on the front of the puzzle box.  Great service begins with a clear picture of what the experience should be like consistently across all units.  Consistency gives customers trust and confidence.  Service via channel A should be like channel B; customers should not be forced to pick a service person because one is known to be great; others not so great.
 
Puzzles require all the pieces.  The biggest irritant to a puzzle enthusiast is a missing puzzle piece.  The same is true for great service.  Great front line service people are only as good as the tools, supports, authority[…] Continue…

What Role Does the Customer Play in Your Crisis Management Plan?

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On January 28, 1986, the world watched in horror as the Space Shuttle Challenger broke apart 73 seconds into its flight, leading to the deaths of all of its seven crew members.  Part of the massive media coverage was the fact that Christa McAuliffe was one of the seven.  She was the first female teacher in space.   What followed was an exhaustive effort to determine the cause of the disaster.  Top investigators, using the latest in technology and aeronautical engineering expertise, examined every square inch of the shuttle, ran countless experiments, and perused thousands of pages of aircraft blueprints.
 
The failure of one O-ring seal was determined to be the cause of the Space Shuttle Challenger disaster.  A contributing factor was cold weather prior to the launch. This was demonstrated by Cal Tech physics professor Richard Feynman when he placed a small O-ring into ice-cold water and subsequently showed its loss of pliability[…] Continue…

How powerful is the experience you are currently delivering to customers?

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Customers have changed! Research shows their expectations for customer service have increased significantly in the last 12 months. When it comes to deciding where to shop, 64% of people rate quality of customer experience as more important than price. For today’s wired and dangerous customer any encounter with indifferent service fosters a quick exit to a new provider.
Imagine a quiet Saturday afternoon watching a favorite sports event suddenly interrupted by a loud popping sound immediately followed by smoke in the house. What flashes through your mind is a combination of,  I just lost the big screen TV, the house is on fire and much later in the day – who won that game I was watching?
My wife shut down all of the power while I checked out the room adjoining the big screen TV which had filled with smoke. “Call the fire department now!” I exclaimed. In just a few minutes we heard the welcome sound of sirens and major diesel engines straining[…] Continue…

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