Goodbye To A Very Difficult 2020! Hello To A Fabulous 2021!


As 2020 draws to a close it is a time to reflect on all of the good that came from the past year along with the disastrous and far-reaching impact of the pandemic. We want to wish everyone a safe and happy holiday season as we send 2020 off into history and look hopefully toward a great 2021! Our thoughts and prayers are with all who have lost a loved one to the virus and/ or lost their livelihood to it. Hardships abound in these unprecedented times. We have come through tough times before and we are certain we’ll make it through these as well. Hopefully, we’ll be on the other side of this darkness very soon.

We want to express our sincere gratitude to all of those who helped make the year the very best it could be. “Thank you!” These are arguably the two most powerful words in the English language. Customers love to hear and feel a sincere “thank you”. Imagine what would happen to your business if everyone increased their use of these two words with associates and customers. We have all heard “thank you” directed at us, knowing full well there was little sincerity behind it.  For today’s wired and dangerous customer, living in such a challenging time, we know that indifference is a killer, and customers exit rapidly when they sense this attitude. Delivering great service means making sure that your entire organization communicates gratitude in a fashion that makes customers feel your authenticity.

What are you doing to deliver an authentic communication of gratitude to your customers, your family, your friends, and everyone else who helped you make 2020 as good as it could be?

As you look forward to the New Year remember that you create your own future. The winners are those who view every opportunity as a chance to turn lemons into champagne. As Deepak Chopra says; “The spell that our habits hold over us is one that we have created and thus one we can break.” Resolve to break your negative habits in 2021 and approach every day with an attitude of gratitude.  

We sincerely thank all of our readers and especially our clients for their business, for following our writings, and for being a part of our world. Our best wishes for a safe, great holiday season as well as for a very happy, healthy, and prosperous 2021!


Be sure to check out Chip’s great recent post.

Chip’s newest book, Inside Your Customer’s Imaginationwas released recently. It is ranked the #1 best seller for new releases by Amazon! We hope you will buy a copy. And, if you enjoy it, we hope you will take time to review it on the book site you used to purchase the book.